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SaaS Mastery

Helping non-technical founders launch software products without the guesswork since 2013. Hosted by the tech advisor recommended by the largest SaaS communities such as SaaS Academy and MicroConf. Trusted by 300+ founders, many now exited.

Latest Episodes

The Simple SaaS SDK That Monetizes Users Who Don’t Convert | Michael Gants

April 22, 2026

The Simple SaaS SDK That Monetizes Users Who Don’t Convert | Michael Gants

Monetize the users who said no at your paywall: https://www.encorekit.com?ref=saas (paid promotion) --- In this episode, Michael Gants explains how to turn paywall rejections...

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00:34:34

Best SaaS Marketing Strategy to get your first 100 Customers Without Ads

February 28, 2026

Best SaaS Marketing Strategy to get your first 100 Customers Without Ads

Turn your idea into a launched, profitable MVP in 2-6 months: https://www.saasmastery.com/?video=67MX3_N4LfoOr prefer a one-off advisory call? Here's my calendar: https://www.saasmastery.com/call?video=67MX3_N4Lfo--- Most founders struggle...

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00:14:42

How to Build Million Dollar SaaS Ideas from your Service Business

January 29, 2026

How to Build Million Dollar SaaS Ideas from your Service Business

If you need my help building your SaaS - whether it’s a complete roadmap or instant developer access, just go to this link: https://saasmastery.com/?video=e_mKQEtT1xIOr...

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00:34:52

Don't Start With an MVP for your SaaS (Build a MVO Instead)

January 07, 2026

Don't Start With an MVP for your SaaS (Build a MVO Instead)

Launch your MVP in 2-6 months: https://www.saasmastery.com/call The lean startup dogma says build an MVP fast, iterate, find product-market fit. But that advice is...

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00:10:30

How To Manage a Tech Team as a Non-Technical Founder in 2026

January 02, 2026

How To Manage a Tech Team as a Non-Technical Founder in 2026

Non‑technical CEOs don’t fail for lack of code, they fail for lack of control. This video breakdown how to manage a tech team, from...

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00:12:34

The 5 Most Costly Non-Technical Founder SaaS Mistakes (And How to Avoid Them)

December 17, 2025

The 5 Most Costly Non-Technical Founder SaaS Mistakes (And How to Avoid Them)

Building a SaaS as a non-technical founder? You’re probably one decision away from burning months of time, thousands of dollars, or a painful chunk...

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00:14:58

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